Lindsay Hill writes on his blog:

We all know that you’re supposed to “Know Your Audience.”  Doing so improves engagement, and avoids faux pas like “Suggested Tweets.” But recently I realised that this doesn’t have to be  subtle. Drop hints early on in your presentation that you’ve taken the time to understand the audience — it can really lift the mood.

Linsday looks at the ways that Networking Field Day 8 presenters understand their audience and how best to adapt your presentation to them. It’s a good lesson for those trying to understand how best to speak to your audience.

Read more: Knowing Your Audience…and Showing It